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Have you ever watched the video by Simon Sinek titled, “Starts With Why”?  He makes interesting points to ponder on. All great leaders think, act and follow the same way.  Steve Jobs, Martin Luther King and the Wright Bother’s for example.  They communicate the exact same way.  It is the complete opposite of everyone else and from what we are taught in sales and marketing techniques.  All Simon Sinek did was “codify”… Read More

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